{"id":15968,"date":"2022-03-07T10:24:33","date_gmt":"2022-03-07T09:24:33","guid":{"rendered":"https:\/\/skrivanek.cz\/?p=15968"},"modified":"2024-04-10T13:34:11","modified_gmt":"2024-04-10T11:34:11","slug":"4-metody-voiceoveru-a-jejich-vyhody","status":"publish","type":"post","link":"https:\/\/skrivanek.cz\/cz\/blog\/4-metody-voiceoveru-a-jejich-vyhody\/","title":{"rendered":"4 metody voiceoveru a jejich v\u00fdhody"},"content":{"rendered":"

Chcete m\u00edt jistotu, \u017ee va\u0161e nov\u011b z\u00edskan\u00e9 zahrani\u010dn\u00ed publikum pochop\u00ed va\u0161e sd\u011blen\u00ed? Ur\u010dit\u011b ano. Proto je dobr\u00e9 p\u0159i lokalizaci va\u0161ich m\u00e9di\u00ed vyu\u017e\u00edt voiceover<\/a> neboli mluven\u00fd koment\u00e1\u0159 \u010di p\u0159eklad. L\u00e9pe si toti\u017e pamatujeme informace, kter\u00e9 vn\u00edm\u00e1me nejen zrakem, ale z\u00e1rove\u0148 i sluchem.<\/strong><\/span><\/p>\n

P\u0159esto\u017ee mohou titulky<\/a> vyj\u00edt levn\u011bji, n\u011bkdy neud\u011blaj\u00ed takovou slu\u017ebu, jakou bychom si p\u0159\u00e1li. Titulky toti\u017e odpout\u00e1vaj\u00ed pozornost od obrazu a ob\u010das mohou p\u0159i \u010dten\u00ed titulk\u016f unikat d\u016fle\u017eit\u00e9 obrazov\u00e9, zvukov\u00e9 a\u00a0vizu\u00e1ln\u00ed informace.<\/p>\n

P\u0159i lokalizaci<\/a> m\u00e9di\u00ed, jako jsou reklamy, instrukt\u00e1\u017en\u00ed \u010di z\u00e1bavn\u00e1 videa a mnoho dal\u0161\u00edch, je t\u0159eba nejprve napsat sc\u00e9n\u00e1\u0159<\/strong>, kter\u00fd mus\u00ed obsahovat p\u0159esnou stop\u00e1\u017e slov, aby se dokonale synchronizoval s\u00a0videem. Z\u00e1rove\u0148 mus\u00ed text p\u0159i \u010dten\u00ed nahlas zn\u00edt p\u0159irozen\u011b. P\u0159ipraven\u00fd sc\u00e9n\u00e1\u0159 se p\u0159elo\u017e\u00ed<\/a> do va\u0161eho c\u00edlov\u00e9ho jazyka a n\u00e1sledn\u011b jej dab\u00e9r namluv\u00ed.<\/p>\n

5 rad, jak na efektivn\u00ed sc\u00e9n\u00e1\u0159 pro kvalitn\u00ed voiceover<\/a><\/strong><\/h5>\n
    \n
  1. Redukujte text \u2013 zkra\u0165te v\u011bty a uberte slova. U\u0161et\u0159\u00edte, udr\u017e\u00edte l\u00e9pe div\u00e1kovu pozornost a\u00a0zaru\u010d\u00edte, \u017ee p\u0159elo\u017een\u00fd text sn\u00e1ze \u201esedne\u201c do videa.<\/li>\n
  2. Pozor na zastaral\u00e9 v\u00fdrazy a ot\u0159epan\u00e9 fr\u00e1ze.<\/li>\n
  3. Lehkost \u2013 v\u00e1\u0161 jazyk by m\u011bl zn\u00edt p\u0159irozen\u011b, bez zbyte\u010dn\u00e9 form\u00e1lnosti.<\/li>\n
  4. Vyhn\u011bte se zkratk\u00e1m, kter\u00e9 by p\u0159i p\u0159ekladu mohly ud\u011blat v\u00edc \u0161kody ne\u017e u\u017eitku.<\/li>\n
  5. V\u00fdsledn\u00fd text si p\u0159e\u010dt\u011bte nahlas, l\u00e9pe tak odhal\u00edte nedostatky. V\u00e1\u0161 p\u0159ekladatel provede tot\u00e9\u017e s\u00a0p\u0159elo\u017eenou verz\u00ed.<\/li>\n<\/ol>\n
    Metody voiceoveru<\/a><\/strong><\/h5>\n

    Po vytvo\u0159en\u00ed sc\u00e9n\u00e1\u0159e je velmi d\u016fle\u017eit\u00e9 si vybrat, jak\u00fdm stylem bude mluven\u00fd koment\u00e1\u0159 v\u00a0ciz\u00edm jazyce vytvo\u0159en<\/strong>. Na v\u00fdb\u011br m\u00e1te n\u00e1sleduj\u00edc\u00ed metody voiceoveru:<\/p>\n

      \n
    1. Dabov\u00e1n\u00ed<\/strong>: Je skute\u010dn\u00fdm um\u011bn\u00edm zajistit, aby hlas cizojazy\u010dn\u00e9ho dab\u00e9ra co nejp\u0159irozen\u011bji zapadl do origin\u00e1ln\u00edho videa, v\u010detn\u011b v\u00fdraz\u016f a pohyb\u016f \u00fast hovo\u0159\u00edc\u00edch herc\u016f. A vy\u017eaduje hodn\u011b \u010dasu. Ov\u0161em je-li dabing kvalitn\u00ed, m\u016f\u017ee se jednat o nejlep\u0161\u00edm zp\u016fsob, jak p\u0159edat informace cizokrajn\u00e9mu publiku.<\/li>\n
    2. Off-screen voiceover<\/strong>: Jedn\u00e1 se o mluven\u00fd p\u0159eklad mimo obraz, kdy c\u00edlov\u00fdm jazykem hovo\u0159\u00ed neviditeln\u00fd vyprav\u011b\u010d, kter\u00fd popisuje a vysv\u011btluje, co div\u00e1ci vid\u00ed na obrazovce. Tato metoda je nejvhodn\u011bj\u0161\u00ed u vide\u00ed obsahuj\u00edc\u00edch grafick\u00e9 prvky, tabulky, grafy, prezentace a kr\u00e1tk\u00e9 videoklipy.\n<\/li>\n
    3. UN-style voiceover<\/strong>: <\/em>U t\u00e9to metody za\u010d\u00edn\u00e1 tlumo\u010dn\u00edk<\/a> do c\u00edlov\u00e9ho jazyka hovo\u0159it o n\u011bkolik sekund pozd\u011bji ne\u017e origin\u00e1ln\u00ed hlas, p\u0159i\u010dem\u017e p\u016fvodn\u00ed hlasy jsou ztlumeny na pozad\u00ed. To dovoluje zachovat charakter p\u016fvodn\u00edho jazyka a umo\u017enit div\u00e1k\u016fm pln\u00e9 pochopen\u00ed p\u0159ed\u00e1van\u00e9 informace.\n<\/li>\n
    4. Voice replacement:<\/strong> Nahrazen\u00ed hlas\u016f je nejvoln\u011bj\u0161\u00ed formou mluven\u00e9ho p\u0159ekladu. Mluven\u00e9 slovo v\u00a0ciz\u00edm jazyce se do videa vkl\u00e1d\u00e1 bez p\u0159esn\u00e9 synchronizace s pohyby rt\u016f herc\u016f, jako se d\u011bje u\u00a0dabingu. Ov\u0161em i zde je t\u0159eba v\u011bnovat pozornost kvalit\u011b sc\u00e9n\u00e1\u0159e, stop\u00e1\u017ei, t\u00f3nu a\u00a0v\u00fdb\u011bru hlasu herc\u016f.<\/li>\n<\/ol>\n

      Uvedli jsme n\u011bkolik v\u011bc\u00ed, na kter\u00e9 je dobr\u00e9 se zam\u011b\u0159it p\u0159i tvorb\u011b voiceoveru. A\u017e p\u0159iprav\u00edte sc\u00e9n\u00e1\u0159, vyberete si metodu a za\u010dnete pracovat s p\u0159ekladatelem, budete st\u00e1t p\u0159ed dal\u0161\u00edmi rozhodnut\u00edmi, nap\u0159\u00edklad ohledn\u011b charakteru hlasu dab\u00e9ra. Se v\u0161\u00edm v\u00e1m r\u00e1di pom\u016f\u017eeme.<\/p>\n","protected":false},"excerpt":{"rendered":"

      P\u0159i lokalizaci va\u0161ich m\u00e9di\u00ed je vhodn\u00e9 vyu\u017e\u00edt voiceover. P\u0159edem je t\u0159eba p\u0159ipravit kvalitn\u00ed sc\u00e9n\u00e1\u0159 a rozmyslet si, jakou metodu zvol\u00edte.<\/p>\n","protected":false},"author":7,"featured_media":65462,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-15968","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/15968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/comments?post=15968"}],"version-history":[{"count":4,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/15968\/revisions"}],"predecessor-version":[{"id":69127,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/15968\/revisions\/69127"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/media\/65462"}],"wp:attachment":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/media?parent=15968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/categories?post=15968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/tags?post=15968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}