{"id":65660,"date":"2024-02-14T15:26:59","date_gmt":"2024-02-14T14:26:59","guid":{"rendered":"https:\/\/skrivanek.cz\/?p=65660"},"modified":"2024-02-27T13:38:45","modified_gmt":"2024-02-27T12:38:45","slug":"kyberneticka-bezpecnost-data","status":"publish","type":"post","link":"https:\/\/skrivanek.cz\/cz\/blog\/kyberneticka-bezpecnost-data\/","title":{"rendered":"Kybernetick\u00e1 bezpe\u010dnost a&nbsp;data"},"content":{"rendered":"<p>V dne\u0161n\u00ed dob\u011b lze v&nbsp;online prostoru naj\u00edt obrovsk\u00e9 mno\u017estv\u00ed dat, kter\u00e1 lze vyu\u017e\u00edt jak pro v\u00fdchovu AI, tak i&nbsp;pro parametrizaci z\u00e1kladn\u00edch proces\u016f pr\u00e1ce s&nbsp;daty.<\/p>\n<p>Prakticky denn\u011b vyu\u017e\u00edv\u00e1me slu\u017eby t\u0159et\u00edch stran, a\u0165 u\u017e jde o&nbsp;Google (Android p\u0159edev\u0161\u00edm), nebo slu\u017eby Microsoftu pro firemn\u00ed \u00fa\u010dely, p\u0159\u00edpadn\u011b jin\u00e9 cloudov\u00e9 slu\u017eby s&nbsp;p\u0159idanou hodnotou.<\/p>\n<p><strong>T\u00edm vznik\u00e1 extr\u00e9mn\u011b nebezpe\u010dn\u00e9 zleh\u010den\u00ed bezpe\u010dnosti v&nbsp;hl\u00e1\u0161ce typu: \u201eV\u017edy\u0165 u\u017e v\u0161ichni na\u0161e data maj\u00ed.\u201c Poj\u010fme se tedy zjednodu\u0161en\u011b pod\u00edvat, jak je to s&nbsp;daty a&nbsp;slu\u017ebami t\u0159et\u00edch stran.<\/strong> Z&nbsp;tohoto v\u00fd\u010dtu rovnou vynechme slu\u017eby, kter\u00e9 maj\u00ed v&nbsp;licen\u010dn\u00edch podm\u00ednk\u00e1ch rovnou naps\u00e1no, \u017ee s&nbsp;daty pracuj\u00ed p\u0159\u00edmo a\u00a0v\u011bt\u0161ina proveden\u00fdch akc\u00ed se p\u0159en\u00e1\u0161\u00ed p\u0159\u00edmo na platformu a&nbsp;platforma je vlastn\u00edkem dat i&nbsp;princip\u016f.<\/p>\n<p>(Vyskakuje na v\u00e1s st\u00e1le reklama #Deeply? P\u0159e\u010dt\u011bte si rad\u011bji licen\u010dn\u00ed podm\u00ednky p\u0159ed pln\u00fdm vyu\u017eit\u00edm.)<\/p>\n<h4>Akt prvn\u00ed&#8230; maj\u00ed na\u0161e data&#8230;<\/h4>\n<p>Velk\u00e1 \u010d\u00e1st korpor\u00e1tn\u00edch firem ustoupila od provozu vlastn\u00edch server\u016f a&nbsp;p\u0159e\u0161la na cloudov\u00e9 slu\u017eby. <strong>T\u00edm m\u016f\u017eeme potvrdit, \u017ee na\u0161e data maj\u00ed.<\/strong> Nemohou ale p\u0159istupovat k&nbsp;obsahu dat, pouze ke struktu\u0159e a\u00a0metadat\u016fm, jako jsou nap\u0159\u00edklad <strong>informace o&nbsp;typu dat, velikosti dat a&nbsp;frekven\u010dn\u00edm vyu\u017eit\u00ed<\/strong>. Jak\u00e9koliv vyu\u017eit\u00ed obsahu dat je poru\u0161en\u00ed pr\u00e1v firmy a&nbsp;hrani\u010d\u00ed s&nbsp;trestnou \u010dinnost\u00ed.<\/p>\n<h4>Akt druh\u00fd&#8230; pracuj\u00ed s&nbsp;na\u0161imi daty&#8230;<\/h4>\n<p>Pokud krom\u011b cloudov\u00fdch slu\u017eeb vyu\u017eijeme i&nbsp;zpracov\u00e1n\u00ed obsahu dat, <strong>legalizujeme vyu\u017eit\u00ed na\u0161ich dat<\/strong>. To neznamen\u00e1 hned, \u017ee se na\u0161e data vyskytnou na internetu ve\u0159ejn\u011b ani \u017ee je platforma vyu\u017eije pro vlastn\u00ed p\u0159\u00edm\u00e9 obohacen\u00ed, ale ji\u017e <strong>mohou b\u00fdt na\u0161e data vyu\u017eita pro v\u00fduku AI<\/strong> a&nbsp;v\u00fdsledek poskytnut dal\u0161\u00edm. Toto ji\u017e m\u016f\u017ee b\u00fdt probl\u00e9m, rozd\u011blme ho. M\u016f\u017ee j\u00edt <strong>pouze o&nbsp;obsahov\u00e9 zpracov\u00e1n\u00ed<\/strong>, ale tak\u00e9 m\u016f\u017ee j\u00edt o&nbsp;p\u0159ed\u00e1n\u00ed na\u0161eho sch\u00e9matu pr\u00e1ce nad daty. To u\u017e hrani\u010d\u00ed s&nbsp;<strong>p\u0159ed\u00e1n\u00edm know-how t\u0159et\u00ed stran\u011b<\/strong>.<\/p>\n<h4>Akt t\u0159et\u00ed&#8230; pracuj\u00ed s&nbsp;na\u0161\u00edm pochopen\u00edm dat&#8230;<\/h4>\n<p>Ka\u017ed\u00fd, kdo pochop\u00ed dosah, mus\u00ed b\u00fdt zd\u011b\u0161en\u00fd, jak je dnes snadn\u00e9 p\u0159ij\u00edt nejen o&nbsp;data, ale pr\u00e1v\u011b o\u00a0know-how, jak s&nbsp;t\u011bmi daty pracovat.<\/p>\n<p><em>Pro p\u0159edstavu poj\u010fme na platformu GPT a&nbsp;\u010dten\u00e1\u0159e pros\u00edm o&nbsp;toleranci v&nbsp;m\u00e9m zjednodu\u0161en\u00ed p\u0159\u00edkladu.\u00a0 <\/em><\/p>\n<p>Kdo je\u0161t\u011b nepodlehl fenom\u00e9nu GPT, je krok pozadu jak ve sv\u00e9m vzd\u011bl\u00e1v\u00e1n\u00ed, tak i&nbsp;ve zjednodu\u0161en\u00ed mnoha denn\u00edch \u010dinnost\u00ed. Nic co se ned\u00e1 dohnat ;).<\/p>\n<p>J\u00e1 osobn\u011b se denn\u011b dopt\u00e1v\u00e1m GPT (i&nbsp;lok\u00e1ln\u00edch LLM), a\u0165 u\u017e je to sv\u011bt regul\u00e1rn\u00edch v\u00fdraz\u016f, generov\u00e1n\u00ed \u010dl\u00e1nk\u016f, ale i&nbsp;oby\u010dejn\u00e9 v\u011bci praktick\u00e9ho \u017eivota. Tyto informace vych\u00e1z\u00ed ze z\u00e1kladn\u00edho datasetu pou\u017eit\u00e9ho pro v\u00fduku AI, tedy p\u0159ev\u00e1\u017en\u011b ve\u0159ejn\u00fdch dat, kter\u00e1 jsou k&nbsp;dispozici b\u011b\u017en\u011b. Proti tomuto vyu\u017eit\u00ed nelze nic nam\u00edtat. AI pracuje se sv\u00fdmi daty, p\u0159izp\u016fsobuje se hovoru s&nbsp;u\u017eivatelem a&nbsp;postupn\u011b roste relevance vz\u00e1jemnosti.<\/p>\n<p><strong>Pak pracuji s&nbsp;daty firmy a&nbsp;NIKDY bych je nep\u0159edal jin\u00e9 platform\u011b.<\/strong> Tak\u00e9 s&nbsp;daty klient\u016f firmy, a&nbsp;to je hodn\u011b hork\u00fd ka\u0161tan. O&nbsp;t\u011bchto datech se ani nevypr\u00e1v\u00ed!<\/p>\n<p>GPT nap\u0159\u00edklad poskytuje ur\u010dit\u00e9 mo\u017enosti uchl\u00e1cholen\u00ed u\u017eivatel\u016f a&nbsp;poskytnut\u00ed zd\u00e1n\u00ed bezpe\u010dnosti. Lze si zvolit, aby AI nevyu\u017e\u00edvala data u\u017eivatele pro sv\u016fj rozvoj, aby se AI neu\u010dila z&nbsp;historie diskuze, a&nbsp;lze i\u00a0neuchov\u00e1vat historii. Na prvn\u00ed pohled je to \u201ebezpe\u010dn\u00e9\u201c, ale kdy\u017e p\u016fjdeme do hloubky t\u00e9matu zpracov\u00e1n\u00ed dat pomoc\u00ed AI, <strong>v\u017edy nalezneme d\u00edry<\/strong>.<\/p>\n<p>Jednou z&nbsp;t\u011bchto d\u011br je pr\u00e1v\u011b princip \u201ev\u017edy\u0165 u\u017e na\u0161e data maj\u00ed\u201c, jen\u017ee my u\u010d\u00edme AI s&nbsp;t\u011bmi daty pracovat!<\/p>\n<p>Tedy i&nbsp;kdy\u017e zd\u00e1nliv\u011b neposkytneme mo\u017enost AI data vst\u0159ebat do korpusu, tak po\u0159\u00e1d nad prac\u00ed s&nbsp;daty vznik\u00e1 princip u\u017eit\u00ed dat, kter\u00fd poskytujeme.<\/p>\n<p>Jakmile zad\u00e1me prompt, prompt se zpracuje, tedy AI uchop\u00ed a&nbsp;n\u00e1sledn\u011b relevantn\u011b odpov\u00ed.<\/p>\n<p>Nepot\u0159ebuje u\u017e obsah na\u0161ich dat. Sta\u010d\u00ed v\u00fdukov\u00fd vzorec pr\u00e1ce s&nbsp;daty. A&nbsp;ten prob\u011bhne v\u017edy, i&nbsp;kdy\u017e anonymn\u011b a&nbsp;bez n\u00e1vaznosti na historii. My odpov\u011b\u010f d\u00e1le zpracujeme a&nbsp;\u010dasto up\u0159esn\u00edme. Tak\u017ee AI, p\u0159esto\u017ee nem\u00e1 obsah dat, m\u00e1 Podn\u011bt a&nbsp;Reakci a&nbsp;tak\u00e9 vztahovost mezi nimi. Tedy vzruch korpusu, kter\u00fd je sou\u010d\u00e1st\u00ed AI, nikoliv na\u0161eho chatu s&nbsp;AI. My tak vzd\u011bl\u00e1v\u00e1me platformu t\u0159et\u00ed strany, i&nbsp;kdy\u017e obsah na\u0161ich dat neuchov\u00e1v\u00e1. P\u0159edali jsme kl\u00ed\u010d, jak na tato data (a&nbsp;typov\u00e1 metadata) relevantn\u011b nahl\u00ed\u017eet, a\u00a0je jen ot\u00e1zkou \u010dasu, kdy jedine\u010dnost na\u0161eho Know-how se stane obecnou.<\/p>\n<p><em>Josef Mareyi, <a href=\"https:\/\/skrivanek.cz\/cz\/preklady\/preklad-s-vyuzitim-cat-nastroje\/\">CAT<\/a> specialista<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jak je to s&nbsp;daty a&nbsp;slu\u017ebami t\u0159et\u00edch stran? P\u0159e\u010dt\u011bte si o&nbsp;rizic\u00edch spojen\u00fdch s&nbsp;uchov\u00e1v\u00e1n\u00edm dat v&nbsp;cloudu a&nbsp;jak efektivn\u011b chr\u00e1nit va\u0161e digit\u00e1ln\u00ed aktiva a&nbsp;know-how p\u0159ed zneu\u017eit\u00edm.<\/p>\n","protected":false},"author":9,"featured_media":65661,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-65660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/65660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/comments?post=65660"}],"version-history":[{"count":3,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/65660\/revisions"}],"predecessor-version":[{"id":66483,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/65660\/revisions\/66483"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/media\/65661"}],"wp:attachment":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/media?parent=65660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/categories?post=65660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/tags?post=65660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}