{"id":80434,"date":"2026-03-24T17:39:13","date_gmt":"2026-03-24T16:39:13","guid":{"rendered":"https:\/\/skrivanek.cz\/?p=80434"},"modified":"2026-03-24T17:41:43","modified_gmt":"2026-03-24T16:41:43","slug":"nova-vizualni-identita-skrivanka","status":"publish","type":"post","link":"https:\/\/skrivanek.cz\/cz\/novinky\/nova-vizualni-identita-skrivanka\/","title":{"rendered":"Nov\u00e1 vizu\u00e1ln\u00ed identita Sk\u0159iv\u00e1nka"},"content":{"rendered":"

S radost\u00ed p\u0159edstavujeme novou vizu\u00e1ln\u00ed identitu Sk\u0159iv\u00e1nka.<\/strong><\/span><\/h3>\n

Nejde jen o zm\u011bnu vzhledu, ale o dal\u0161\u00ed krok v na\u0161em v\u00fdvoji v oblasti jazykov\u00fdch a technologick\u00fdch \u0159e\u0161en\u00ed.<\/span><\/p>\n

U\u017e v\u00edce ne\u017e 30 let se posouv\u00e1me od tradi\u010dn\u00ed p\u0159ekladatelsk\u00e9 agentury k partnerovi, kter\u00fd pom\u00e1h\u00e1 firm\u00e1m zvl\u00e1dat komplexn\u00ed jazykov\u00e9 projekty nap\u0159\u00ed\u010d Evropou.<\/span>

\nTrh se p\u0159itom m\u011bn\u00ed rychle \u2013 p\u0159edev\u0161\u00edm d\u00edky um\u011bl\u00e9 inteligenci a automatizaci.<\/span><\/p>\n

Nejsme ale jen pozorovateli tohoto v\u00fdvoje.

\nAI aktivn\u011b vyu\u017e\u00edv\u00e1me v praxi, implementujeme ji do projekt\u016f i \u0161kol\u00edme na\u0161e klienty<\/strong>, jak ji efektivn\u011b zapojit do ka\u017edodenn\u00ed pr\u00e1ce.<\/p>\n

Nov\u00e1 zna\u010dka proto l\u00e9pe odr\u00e1\u017e\u00ed, kde dnes jsme \u2013 i kam sm\u011b\u0159ujeme.

\nPom\u00e1h\u00e1me klient\u016fm orientovat se v \u010d\u00edm d\u00e1l slo\u017eit\u011bj\u0161\u00edm sv\u011bt\u011b obsahu, n\u00e1stroj\u016f a projekt\u016f<\/strong>, aby m\u011bli jistotu, \u017ee jejich komunikace funguje \u2013 nap\u0159\u00ed\u010d jazyky i trhy.<\/span><\/p>\n

Spole\u010dn\u011b vst\u0159\u00edc budoucnosti.<\/span><\/p>\n

Symbol, kter\u00fd propojuje jazyk a technologie<\/strong><\/span><\/h3>\n
\n
\n

Nov\u00fdm symbolem zna\u010dky jsou z\u00e1vorky.<\/span><\/p>\n

Na prvn\u00ed pohled jednoduch\u00fd prvek, kter\u00fd ale p\u0159esn\u011b vystihuje podstatu na\u0161\u00ed pr\u00e1ce.<\/span><\/p>\n

V jazyce z\u00e1vorky up\u0159es\u0148uj\u00ed v\u00fdznam a d\u00e1vaj\u00ed kontext.<\/span>

\nV programov\u00e1n\u00ed vytv\u00e1\u0159ej\u00ed strukturu.<\/span><\/p>\n

A pr\u00e1v\u011b mezi t\u011bmito dv\u011bma sv\u011bty dnes vznik\u00e1 prostor, kde se naplno uplat\u0148uje i um\u011bl\u00e1 inteligence.<\/span><\/p>\n

Jazyk, technologie a AI u\u017e dnes nelze odd\u011blit.<\/span><\/p>\n<\/div>\n

\n

\"Sk\u0159iv\u00e1nek<\/p>\n<\/div>\n<\/div>\n

Automatizace a AI v\u00fdrazn\u011b zrychlily procesy a otev\u0159ely nov\u00e9 mo\u017enosti.<\/span>

\nZ\u00e1rove\u0148 ale plat\u00ed, \u017ee u slo\u017eit\u011bj\u0161\u00edch projekt\u016f \u2013 pr\u00e1vn\u00edch, medic\u00ednsk\u00fdch nebo marketingov\u00fdch \u2013 rozhoduje lidsk\u00e1 odbornost, zku\u0161enost a schopnost pracovat s kontextem.<\/span><\/p>\n

Technologie pom\u00e1haj\u00ed.<\/span><\/p>\n

Kvalitu ale v\u017edy zaji\u0161\u0165uj\u00ed lid\u00e9 \u2013 a to je pro klienty kl\u00ed\u010dov\u00e9.<\/strong><\/p>\n

Od p\u0159eklad\u016f k \u0159e\u0161en\u00edm<\/strong><\/span><\/h3>\n

Dnes u\u017e nejde jen o p\u0159eklad.<\/span><\/p>\n

Ve Sk\u0159iv\u00e1nku \u0159e\u0161\u00edme komplexn\u00ed jazykov\u00e9 situace \u2013 od v\u00edcejazy\u010dn\u00fdch projekt\u016f a lokalizace p\u0159es jazykov\u00e9 vzd\u011bl\u00e1v\u00e1n\u00ed a\u017e po interkulturn\u00ed komunikaci.<\/span>

\nSou\u010d\u00e1st\u00ed t\u011bchto \u0159e\u0161en\u00ed je i pr\u00e1ce s AI \u2013 od jej\u00edho spr\u00e1vn\u00e9ho vyu\u017eit\u00ed a\u017e po kontrolu a optimalizaci v\u00fdstup\u016f.<\/span><\/p>\n

Klienti \u010dasto v\u011bd\u00ed, kam cht\u011bj\u00ed doj\u00edt, ale ne v\u017edy maj\u00ed jasno v tom, jak\u00e9 n\u00e1stroje nebo postupy zvolit.<\/span>

\nV takov\u00fdch p\u0159\u00edpadech vstupujeme do projektu jako partner \u2013 analyzujeme situaci, navrhneme \u0159e\u0161en\u00ed a pom\u00e1h\u00e1me ho dot\u00e1hnout.<\/span><\/p>\n

D\u00edky tomu \u0161et\u0159\u00ed \u010das, vyhnou se zbyte\u010dn\u00fdm chyb\u00e1m a maj\u00ed jistotu, \u017ee v\u00fdsledek bude odpov\u00eddat jejich c\u00edli.<\/strong><\/p>\n

V\u00fdsledkem nejsou jen dodan\u00e9 slu\u017eby, ale \u0159e\u0161en\u00ed, kter\u00e9 funguje v praxi.<\/strong><\/p>\n

Trendy ve slu\u017eb\u00e1ch<\/strong><\/span><\/h3>\n

Jazykov\u00e9 odv\u011btv\u00ed se rychle vyv\u00edj\u00ed. S rostouc\u00ed automatizac\u00ed a n\u00e1stupem AI roste i d\u016fraz na kvalitu.<\/span><\/p>\n

V\u00fdrazn\u011b roste popt\u00e1vka po editaci a jazykov\u00e9 kontrole text\u016f.<\/span>

\nFirmy cht\u011bj\u00ed m\u00edt jistotu, \u017ee jejich obsah \u2013 a\u0165 u\u017e vznikl lidsky nebo pomoc\u00ed AI \u2013 je spr\u00e1vn\u00fd, p\u0159irozen\u00fd a profesion\u00e1ln\u00ed.<\/span>

\nA \u017ee na n\u011bm nestoj\u00ed reputa\u010dn\u00ed riziko.<\/strong><\/p>\n

St\u00e1le siln\u00e1 z\u016fst\u00e1v\u00e1 i popt\u00e1vka po tlumo\u010den\u00ed a \u00fa\u0159edn\u00edch p\u0159ekladech, kde je p\u0159esnost z\u00e1sadn\u00ed.<\/span><\/p>\n

Z\u00e1rove\u0148 roste z\u00e1jem o prakticky zam\u011b\u0159en\u00e9 vzd\u011bl\u00e1v\u00e1n\u00ed.<\/span>

\nNejen v jazyc\u00edch, ale i v oblasti AI \u2013 nap\u0159\u00edklad jak ji efektivn\u011b vyu\u017e\u00edt v ka\u017edodenn\u00ed komunikaci nebo pr\u00e1ci s obsahem.<\/span><\/p>\n

Jazyk u\u017e dnes nen\u00ed jen n\u00e1stroj.<\/span>

\nJe to most, kter\u00fd propojuje lidi, firmy i technologie<\/strong> \u2013 a kdy\u017e funguje dob\u0159e, usnad\u0148uje pr\u00e1ci nap\u0159\u00ed\u010d celou firmou.<\/span><\/p>\n

Komplexita jako sou\u010d\u00e1st ka\u017edodenn\u00ed pr\u00e1ce<\/strong><\/span><\/h3>\n

Jazykov\u00e9 projekty jsou dnes komplexn\u011bj\u0161\u00ed ne\u017e kdy d\u0159\u00edv. Kombinuj\u00ed r\u016fzn\u00e9 form\u00e1ty, jazyky, odbornou terminologii i pr\u00e1ci s technologiemi v\u010detn\u011b AI.<\/span><\/p>\n

Kl\u00ed\u010dem k \u00fasp\u011bchu je proto spr\u00e1vn\u00e9 nastaven\u00ed proces\u016f, v\u00fdb\u011br vhodn\u00fdch n\u00e1stroj\u016f a kvalitn\u00ed t\u00fdm.<\/span>

\nPr\u00e1v\u011b to rozhoduje o tom, jestli projekt prob\u011bhne hladce \u2013 nebo se za\u010dne zadrh\u00e1vat.<\/span><\/strong><\/p>\n

Sk\u0159iv\u00e1nek pracuje podle \u0161esti ISO norem a klade d\u016fraz na kvalitu, bezpe\u010dnost i efektivitu.<\/span>

\nTo, co n\u00e1s ale skute\u010dn\u011b odli\u0161uje, je p\u0159\u00edstup na\u0161ich lid\u00ed.<\/span><\/p>\n

Projektov\u00ed mana\u017ee\u0159i i specialist\u00e9 se st\u00e1vaj\u00ed sou\u010d\u00e1st\u00ed t\u00fdm\u016f na\u0161ich klient\u016f.<\/span>

\nKe ka\u017ed\u00e9mu projektu p\u0159istupuj\u00ed zodpov\u011bdn\u011b, s d\u016frazem na detail a s c\u00edlem dos\u00e1hnout co nejlep\u0161\u00edho v\u00fdsledku.<\/span><\/p>\n

Pro klienty to znamen\u00e1 klid \u2013 v\u011bd\u00ed, \u017ee projekt m\u00e1 n\u011bkdo pevn\u011b v rukou.<\/span><\/strong><\/p>\n

Nov\u00e1 zna\u010dka, \u0161ir\u0161\u00ed perspektiva<\/strong><\/span><\/h3>\n

Nov\u00e1 vizu\u00e1ln\u00ed identita symbolizuje z\u00e1sadn\u00ed posun.<\/span>

\nOd jednotliv\u00fdch slu\u017eeb ke komplexn\u00edm \u0159e\u0161en\u00edm.<\/span>

\nOd dodavatele k partnerovi.<\/span><\/p>\n

Dnes propojujeme jazyk, technologie a lidskou odbornost \u2013 v\u010detn\u011b aktivn\u00edho vyu\u017eit\u00ed AI \u2013 do jednoho funk\u010dn\u00edho celku.<\/span><\/p>\n

Pom\u00e1h\u00e1me klient\u016fm zvl\u00e1dat i slo\u017eit\u011bj\u0161\u00ed projekty s v\u011bt\u0161\u00ed jistotou, men\u0161\u00ed z\u00e1t\u011b\u017e\u00ed a lep\u0161\u00edm v\u00fdsledkem.<\/span><\/strong><\/p>\n

D\u00edky kombinaci modern\u00edch n\u00e1stroj\u016f, zku\u0161en\u00fdch specialist\u016f a efektivn\u00edho \u0159\u00edzen\u00ed projekt\u016f zvl\u00e1d\u00e1me i ty nejn\u00e1ro\u010dn\u011bj\u0161\u00ed zad\u00e1n\u00ed.<\/span><\/p>\n

A pr\u00e1v\u011b to nov\u00e1 zna\u010dka vystihuje.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

S radost\u00ed p\u0159edstavujeme novou vizu\u00e1ln\u00ed identitu Sk\u0159iv\u00e1nka. Nejde jen o zm\u011bnu vzhledu, ale o dal\u0161\u00ed krok v na\u0161em v\u00fdvoji v oblasti jazykov\u00fdch a technologick\u00fdch \u0159e\u0161en\u00ed. U\u017e v\u00edce ne\u017e 30 let se posouv\u00e1me od tradi\u010dn\u00ed p\u0159ekladatelsk\u00e9 agentury k partnerovi, kter\u00fd pom\u00e1h\u00e1 firm\u00e1m zvl\u00e1dat komplexn\u00ed jazykov\u00e9 projekty nap\u0159\u00ed\u010d Evropou. Trh se p\u0159itom m\u011bn\u00ed rychle \u2013 p\u0159edev\u0161\u00edm d\u00edky um\u011bl\u00e9 inteligenci a automatizaci. Nejsme ale jen […]<\/p>\n","protected":false},"author":9,"featured_media":80435,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-80434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novinky"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/80434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/comments?post=80434"}],"version-history":[{"count":4,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/80434\/revisions"}],"predecessor-version":[{"id":80478,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/posts\/80434\/revisions\/80478"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/media\/80435"}],"wp:attachment":[{"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/media?parent=80434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/categories?post=80434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/skrivanek.cz\/cz\/wp-json\/wp\/v2\/tags?post=80434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}